A History of Racing Excellence

Born from a passion for innovation, speed, and performance, Factor Bikes merges cutting-edge engineering with seamless integration. With roots deep in motorsport and aviation, we are driven by a relentless pursuit of advancement in design and technology.

From the very beginning, our approach has been different. Groundbreaking technologies—like the bf1systems-developed power meter and advanced data logging systems featured on our early models—set new standards in cycling performance. These pioneering innovations didn’t just shape Factor bikes; they helped move the entire industry forward.

Today, that same spirit lives on. We continue to challenge convention, integrating motorsport-inspired solutions into every bike we create. At Factor, we’re not afraid to do things differently—because that’s how you lead, not follow.